Privacy Policy

Last Updated: 14th March 2025

At lithosarent, we take your privacy seriously. This policy explains how we collect, use, and protect your personal information when you use our services or visit our website. We're committed to transparency and want you to understand exactly what happens with your data.

We've written this in plain English because legal jargon helps nobody. If anything seems unclear, please reach out to us.

Information We Collect

When you interact with lithosarent, we collect different types of information depending on how you use our services. Here's what we gather and why:

Information You Give Us Directly

This includes details you provide when signing up for our savings programs, contacting our team, or using our financial planning tools. We collect your name, email address, phone number, and relevant financial goals. Sometimes we need additional information like your address or date of birth to provide specific services.

Automatically Collected Data

Like most websites, we collect technical information when you visit us. This includes your IP address, browser type, device information, and how you navigate through our site. We use cookies and similar technologies to remember your preferences and improve your experience.

Financial Information

When you use our savings calculators or planning tools, you might enter information about your income, expenses, or savings goals. We handle this data with extra care and never share it with third parties for marketing purposes.

How We Use Your Information

We're not in the business of selling your data. Everything we collect serves a specific purpose related to providing you with better financial guidance and services.

  • To provide and improve our savings planning services and educational content
  • To send you updates about your account and services you've requested
  • To respond to your questions and support requests
  • To personalize your experience based on your financial goals
  • To analyze how people use our site so we can make it better
  • To comply with legal obligations and prevent fraud
  • To send occasional educational content about savings strategies if you've opted in

Legal Basis for Processing

Under UK data protection law, we need a valid reason to process your personal information. Here's what applies to different situations:

Processing Purpose Legal Basis
Providing services you've requested Contract performance
Sending service updates and communications Legitimate interest
Marketing communications Your consent
Preventing fraud and ensuring security Legal obligation
Improving our services Legitimate interest

Sharing Your Information

We don't sell your personal information to anyone. Period. However, there are specific situations where we share data with trusted partners:

Service Providers

We work with carefully selected companies that help us run our business. This includes hosting providers, email services, and analytics tools. These partners only access the information they need to do their job and are contractually obligated to protect it.

Legal Requirements

Sometimes we're legally required to share information with government authorities or law enforcement. We'll only do this when required by UK law or to protect our legal rights.

Business Transfers

If lithosarent is acquired by or merges with another company, your information would transfer to the new owner. We'd notify you before this happens and let you know about any changes to how your data is handled.

Your Rights Under UK Law

UK data protection law gives you significant control over your personal information. You have the right to:

  • Access the personal information we hold about you
  • Correct inaccurate or incomplete information
  • Request deletion of your data in certain circumstances
  • Object to certain types of processing
  • Restrict how we use your information
  • Receive your data in a portable format
  • Withdraw consent for marketing communications

Exercising Your Rights

We've made it straightforward to exercise your data rights. Here's how to do it:

Access Your Data

Email us at help@lithosarent.com with the subject line "Data Access Request" and we'll send you a copy of your information within one month.

Update Information

Log into your account to update most details yourself. For changes you can't make directly, contact our support team.

Delete Your Account

Contact us to request account deletion. We'll remove your data within 30 days unless we're legally required to keep certain records.

Stop Marketing

Click unsubscribe in any marketing email or adjust your communication preferences in your account settings.

How We Protect Your Information

Security isn't just a checkbox for us. We've implemented multiple layers of protection to keep your data safe:

  • All data transmission uses industry-standard encryption (TLS 1.3)
  • Our servers are hosted in secure UK data centers with physical security measures
  • We regularly test our systems for vulnerabilities
  • Access to personal information is restricted to employees who need it
  • We maintain regular backups in case of system failures
  • Financial information is encrypted at rest using AES-256

That said, no system is completely impenetrable. If we ever experience a data breach that affects you, we'll notify you and the relevant authorities as required by law.

Data Retention

We don't keep your information forever. Here's how long we retain different types of data:

Active Account Information

We keep your account data as long as your account is active and for six months after you close it. This allows you to reactivate if you change your mind.

Financial Records

UK financial regulations require us to keep certain records for seven years after the end of our business relationship.

Marketing Data

If you've opted into marketing communications, we'll keep your preferences until you unsubscribe. After that, we retain a suppression record to ensure we don't accidentally contact you again.

Website Analytics

Anonymous usage data is typically retained for 26 months before being automatically deleted.

Cookies and Tracking

We use cookies to make our website work properly and to understand how people use it. You can control most cookies through your browser settings, though some are essential for the site to function.

Types of Cookies We Use

Essential Cookies: These keep you logged in and remember your preferences. The site won't work properly without them.

Analytics Cookies: These help us understand which pages are popular and how people navigate our site. We use this information to improve your experience.

Preference Cookies: These remember your settings like language preferences or display options.

We don't use advertising cookies or allow third-party advertising networks to track you on our site.

Children's Privacy

Our services aren't designed for anyone under 18. We don't knowingly collect information from children. If you're a parent who believes we've accidentally collected data about your child, please contact us immediately and we'll delete it.

International Data Transfers

Your data is primarily stored and processed in the United Kingdom. If we ever need to transfer information outside the UK, we'll ensure it receives equivalent protection through appropriate safeguards like Standard Contractual Clauses.

Some of our service providers operate globally, but we only work with companies that meet strict data protection standards.

Changes to This Policy

We review and update this policy periodically to reflect changes in our practices or legal requirements. When we make significant changes, we'll notify you by email or through a prominent notice on our website.

The "Last Updated" date at the top shows when we last revised this policy. We encourage you to check back occasionally to stay informed about how we protect your information.

Complaints and Concerns

If you're not satisfied with how we've handled your data, you have options. Start by contacting us directly so we can try to resolve the issue. If you're still not happy, you can file a complaint with the Information Commissioner's Office (ICO), the UK's data protection authority.

You can reach the ICO at:

  • Website: ico.org.uk
  • Phone: 0303 123 1113
  • Post: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

Questions About This Policy

We want this privacy policy to be clear and useful. If you have questions or concerns about how we handle your information, we're here to help.

Email: help@lithosarent.com

Phone: +44 7759 033191

Post: lithosarent Privacy Team, Hornchurch Close Ind. Est, 6 Quinton Rd, Coventry CV1 2QZ, United Kingdom

We aim to respond to all privacy inquiries within five business days.